On December 6th, Zigui Navel Orange started picking at orchards. On the same day, Zigui Navel Orange Trade Fair was held in Lianghekou town in thecounty, openingthe Navel Orange Cultural Tourism Festival. What’ more, Taobao, Jingdong, SuNing and other sales platforms went into the mountain for purchase. Besides, 28 merchants from all over the country signed the sales agreement on 80 thousand tons navel oranges.

　　At the fair, Hao Liping, a professor of Huazhong University of Science and Technology and Director of Wuhan Nutrition Society, and Liu Shuang, Doctor of nutrition and food hygiene and Director of Hubei Nutrition Society, carried out the on-the-spot science popularization from the aspect of nutrition of navel orange. In addition, the "Most Beautiful Orange Farmers" final was also held on the scene. Wang Sheng, an orange farmer from Guizhou town, Zigui county, won the championshipand he happily drove a ¥50,000 agricultural vehicle home.

　　3000 online retailersstarted their online selling project. Anumber of them invited internetcelebrities to broadcast the grand navel orange opening ceremony. The 550 kg navel oranges on 10 trees of farmer Wang Yelong werelarge in size and bright in color,and they were snapped up by the live broadcast.

　　WuhanHuawu Aviation Science and Technology Co., Ltd. Gave a field demonstrationof picking and transportingnavel orangesby a UAV, which onlytooka few minutes toload a basket of navel oranges and then take off from the navel orange orchardtofly tothe acquisition site. (see the figure. photobyZheng Jiayu), and signed more than 10 purchase agreements on the spot.

　　In recent years, Zigui, unceasingly adjusted its navel orange industrial structure, forming a planting layout of " spring Lane Lateorange, summer Midnight Valencia Orange, autumnFall Orangeof Qu Yuan’s Hometownand winter Newhall navel orange" and becoming a big planting county with fresh oranges on the market all year round. What’s more, Zigui navel orange has become an important business card of Yichang and even Hubei foreign exchange, and becamethe real "golden fruit." (Correspondents: Zheng Jiayu, Cui Yu, Zhou Huashan; Reporter: Mei Yunxiong)