On December 2, Yichang travel agencies held a cultural tourism promotion event in Seoul, South Korea. They showcased three premium travel routes highlighting the rich tapestry of Yangtze River culture, the historical allureof the Three Kingdoms and thecultural resources for international study toursin Yichang. The promotionoffered a glimpse into Yichang’s diverse tourism appeal.

　　This marks the second cultural tourismpromotionheld by Yichang travel agencies inSouth Korea this year. During the promotion, several Yichang-based travel companies formed partnerships with major Seoul-based agencies. Together, they will enhance collaboration in areas such as cross-border charter flights and themed itinerary development. South Korean travel professionals showed enthusiasm for designing joint travel products that combine “Yichang-Three Gorges with Zhangjiajie Scenic Area,” aiming to introduce this unique journey to the South Korean market. (Sanxia Daily: Reporter/Yang Jing, Correspondent/Tan Ling)