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1.8 Million Tourists Learning “Yichang” by Smelling Fragrance
2018-04-16 09:18:37

  On the second day of the Tomb-sweeping Day, the People Scenic Three Gorges receivednumeroustourists. Its original ecological scenery of gorge and river and the performance of folk customs attracted many tourists from home and abroad. Correspondent and Photographer: Zhang Guorong

  According to the newspaper news (Reporter: Wang Ying; Correspondent: Li Kan), the Tomb-sweeping Day is not only thedaysfor mourning, but also a good time for hiking in spring, enjoying flowers and having an outing. During the holiday this year, the city received 1.8 million tourists from home and abroad, and realized the total tourism revenue of 990million yuan, separately increased by18.06% and 20.15% year-on-year. The five key monitoring scenic spots of Provincial Tourism Commission in Yichang, received 189,600 tourists.

  In March, the flowers were blooming in Yichang. Yichang Tourism Commission seized the opportunity to organize the live spring travel carnival activity of “Loving Yichang·Spring Story”, carried out five flower-admiring live activities in Zhijiang, Changyang, Xingshan, Yuanan and Yidu separately, and released Yichang flower-admiring routesthrough the newspaper media including Three Gorges Daily and Three Gorges Business and other new media platforms such as micro-blogand WeChat, which promoted and helped the spring tourism market in Yichang. Based on the respective characteristics, the tourism departments of all areas and counties have launched colorful flower-admiring tourism products from the middle of March, providing a large number of choices for the tourists. The 17th “Three Gorges·Zhijiang Peach Blossom Art Festival” was held by Zhijiang. Since the opening ceremony in mid-March, it has attracted tens of thousands of tourists to enjoy the magnificent scene of peach garden covering 10 thousand mu. The launching ceremony of the provincial 2018 tea culture tour and the “Colorful four seasons Meeting in Yiling” village tour in Yiling District, which was held in Taipingxi Town, Yiling District, has attracted more than 20 thousand tourists all over the country to share the rural taste, local rhyme, rural feeling and nostalgia of Taipingxi.

  Many scenic spots attractedvisitors through preferential activities. In April, the Wuling Gorges Throat Scenic Spot in Yuanan introduced a free ticket policy for tourists nationwide. During the three days of the Tomb-sweeping Day, tourists from all parts of the country flocked to the scenic area, which received a total of nearly 10,000 tourists. The first Butterfly Culture Tourism Festival was held at Imperial Dragon Bay Tourist Resort in Yidu. It attracted tens of thousands of tourists throughmany forms, such as cultural performances, butterfly culture exhibitions, quiz bee and interactive experiencesofdancing with butterflies, which enriched the holiday tourism cultural activities. The Three Gorges Nine Phoenix Valley, a new 4A-level scenic spot, attracted a large number of tourists by carrying out the Three Gorges Bauhinia Culture Festival. Only on April 6, the number of visitors in the scenic area reached 6,800.

  The renovated and upgraded XialaoxiScenic Area, with flat roads and pleasant scenery, attracted nearly 10,000 visitors on April 6 alone. The self-servicetourand self-driving tour havealso driven the development of rural tourism. Star-rated Agricola around the outskirts and major scenic spots were popular with visitors. Rural tourist spots in all areas and counties were full of visitors. Agricola and homestays were more popular among urban tourists, who came here for experiencing agricultural activities, tasting country cuisine, or feeling the rural customs and practices.

  During the holiday, the safety situation of Yichang tourism was generally stable and the tourism market was in good order, with no major tourism complaint and no tourism safety accidents.